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What I do
I help organisations strengthen their marketing foundations, improve campaign performance, and activate partner ecosystems with clarity and confidence.
Based in Belfast, Northern Ireland, I work remotely with global clients and offer in-person engagements across Belfast and surrounding areas.
Services
GTM & Product Launch Campaigns
I support positioning, messaging, launch planning, sales enablement and GTM toolkit development.
Includes:
Value propositions
Messaging frameworks
Launch plans
Sales enablement assets
GTM toolkits
Partner activation content
Demand Generation & Channel Marketing
I design structured, measurable programmes that drive awareness, engagement and MQL growth.
Includes:
Value propositions
Messaging frameworks
Launch plans
Sales enablement assets
GTM toolkits
Partner activation content
Digital Marketing
I deliver clear, practical digital marketing that supports programme uptake and audience engagement.
Includes:
Email marketing
Social media strategy
Content creation
Landing pages
Reporting
Brand awareness campaigns
Marketing operations & Planning
I introduce structured planning, reporting, CRM alignment and scalable campaign operating models.
Includes:
Operating models
Planning frameworks
Reporting dashboards
Stakeholder alignment
CRM and marketing automation support
Packages
Foundations
We’ll dive into your current marketing activity with a strategy and planning session, followed by an audit, insights report, and actionable recommendations.
Campaigns
I’ll lead the research, development, and implementation of a tailored campaign—whether it’s a content series, partner activation, or lead generation push.
Programmes
I’ll manage and execute your marketing programs whether that’s building a partner enablement toolkits, rolling out a content strategy, or delivering a webinar series.
Retainers
I become an extension of your team, providing continuity across projects, ad hoc support, and regular check-ins to keep your marketing aligned and effective.
Quick & Custom projects
While I offer structured service packages, I also collaborate on custom projects that fall outside the usual scope.
If you have a unique challenge, a one-off campaign, or a creative idea that doesn’t quite fit into a predefined box, I’m happy to tailor a solution that meets your needs.
